Tea for Two Packaging
This project focused on designing a three-part tea packaging series that not only introduces unique flavors but also creates a cohesive brand identity centered around the experience of enjoying tea with others. The goal was to develop a tea brand that reflects meaningful social connections, emphasizing the idea that tea is best enjoyed together—whether with a loved one, a friend, or a group.
The brand, Tea for Two, is designed for tea lovers who cherish the warmth of shared moments. It caters to individuals who regularly socialize and find comfort in bonding over a cup of tea. Each package is intentionally designed with a specific setting in mind, reinforcing the different social dynamics of tea-drinking experiences.
I wanted to focus on the idea that tea is more than just a drink—it’s an experience that brings people together. Whether it’s a quiet moment between partners, a fun outing with friends, or a cozy evening with family, tea has the power to create memories. My goal was to capture these moments visually in the packaging design, using soft, inviting color palettesand illustrations of people in the background to subtly reinforce the intended audience.
Through Tea for Two, I aimed to craft a brand that not only appeals to tea lovers but also to those who value meaningful conversations, shared experiences, and the comfort of spending time together.
